Webinar Recording: Social Login -- More Than Faster Registration

How to Extract the True Benefits of Social Login with Special Guest Kim Celestre of Forrester Research 

Do You Know Who's On Your Website or App?

To build a high-converting user experience that captures your audience’s attention, identity is key. And the best way to get to know your customers -- what their interests are, where they live, who they identify with -- starts with social login.  

In this in-depth webinar, our guest Forrester Research’s Kim Celestre will explain how social login can be used beyond simply providing users with a better registration experience.

You'll learn:

  • How to use social login data to inform cross channel marketing strategies
  • How to create a stickier experience by tapping into a user’s social graph 
  • How to apply consumer insights to increase conversions


Date: Available Now!

Duration: about 60 minutes

Watch the Webinar On-Demand:

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About Our Guest, Kim Celestre of Forrester Research

Kim serves marketing leaders. Her analyses on social trends, challenges, and best practices helpmarketers create social strategies and tactics that deliver value to their prospects and customers. Her research covers B2B and B2C marketing, with a specific emphasis on the use of social marketing platforms and online communities to shape exploration and buying behaviors.