WATCH THE RECORDING

Watch as web strategist Jeremiah Owyang of the Altimeter Group and Gigya CEO, Patrick Salyer, as they discuss how sites can gain access to users’ social and on-site activity data and use this data to drive sales, advertising and engagement.

This Webinar Covers:

• The basics of social data: What is it and what does it mean?
• How sites can access social data in a safe, permission-based way.
• How social data can be used to target users through email marketing and content/product recommendations.
• How social data can increase the value of your users to advertisers and boost CPMs.
• How to optimize your site to boost traffic and time spent on-site.

 Webinar Speakers: